Waistline Index Grows as Emerging Markets Eat Fast Food

See on Scoop.itBusiness education

Fast food and expanding waistlines are not just an American health concern.

KISs @GIBS‘s insight:

Ackn. Bloomberg.com –  ". . .   African Market

Along with South and Central America, fast-food chains have been heavily focused on Southeast Asia and India. Africa may be next. KFC, with 700 locations in South Africa, is expanding in Lesotho, Namibia and Zambia. Domino’s is opening in Nigeria and Macedonia, and Yum has said it plans to accelerate growth with its Pizza Hut and Taco Bell chains in South Africa.

Still, the food chains may face resistance from health authorities. Brazil, where men gained almost 19 pounds from 1980 to 2010, is considering a law that would prohibit toys from being given away with kids’ meals at restaurants.

“We need to have the law approved,” Fabio da Silva Gomes, an officer for the Brazilian Ministry of Health’s National Cancer Institute in Rio de Janeiro, said in a telephone interview. Children go to fast-food chains for the toys and are “hooked by the hyper-palatable food,” he said."

See on www.bloomberg.com

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